About Cineventure
Cineventure takes you from reel to real, transforming British Columbia’s most iconic filming locations into immersive, self-guided adventures, from Shogun to Virgin River and beyond.
The Platform
Fans can explore locations from teen drama sensation “Riverdale”, romantic series “When Calls the Heart”, the iconic comedy “Happy Gilmore”, and the supernatural phenomenon “Twilight”, among many others. For “Virgin River” enthusiasts, a comprehensive Itinerary guides visitors through four days of exploration, from the charming streets of Fort Langley and the iconic Watershed Grill (known to fans as Jack’s Bar) to the breathtaking vistas of Bowen Island and the historic charm of New Westminster.
Alex Ratson, “Virgin River”
Cineventure
FX’s “Shogun”
Features
Fans can explore locations from teen drama sensation “Riverdale”, romantic series “When Calls the Heart”, the iconic comedy “Happy Gilmore”, and the supernatural phenomenon “Twilight”, among many others. For “Virgin River” enthusiasts, a comprehensive Itinerary guides visitors through four days of exploration, from the charming streets of Fort Langley and the iconic Watershed Grill (known to fans as Jack’s Bar) to the breathtaking vistas of Bowen Island and the historic charm of New Westminster.
The platform’s interactive Routes feature guides visitors through filming locations via an intuitive map interface, enhanced by ReelView – an innovative augmented reality feature that allows visitors to hold up their phones at key locations and see stills from scenes shot at those exact spots, creating a perfect alignment between fiction and reality. Complementing these Routes, detailed Itineraries offer comprehensive multi-day planning guides complete with suggested activities, landmarks, and restaurants that complement each production’s unique atmosphere.
Every Route and Itinerary goes beyond entertainment, incorporating educational elements about local culture, indigenous land acknowledgements, and environmental stewardship. This thoughtful approach ensures that visitors not only connect with their favorite productions but also develop a deeper appreciation for British Columbia’s natural and cultural heritage.
Background
The initial launch includes partnerships with Destination Marketing Offices from Burnaby, Langley, New Westminster, Richmond, Squamish, and Surrey, with additional municipalities already committed to joining throughout 2025. The platform’s future development roadmap aims to include enhanced features such as:
- Discoverable “easter eggs” and exclusive content unlockable only at specific locations
- Digital collectibles and achievements through geocaching elements
- Gamification features that reward exploration and Route completion
- Deeper augmented reality experiences that bring favourite scenes to life
- Expansion to new regions across British Columbia
About Cineventure
Cineventure is a not-for-profit initiative that brings together the province’s film and tourism industries to create immersive encounters celebrating British Columbia’s role in motion pictures. Cineventure was developed in collaboration with the tourism and motion picture industries.
Partners
Screen BC, BC Film Commission at Creative BC, Tourism Richmond, Tourism Langley, Tourism Burnaby, Discover Surrey, Tourism Squamish, and Tourism New Westminster.