The Creative Equity Roadmap is developed in partnership between Creative BC and Elevate Inclusion Strategies. This resource was developed as an industry-focused support to increase cultural competence and inclusive practices within the motion picture industry's businesses and systems. It complements the Creative Pathways project, which is focused to serve British Columbians seeking access to careers in the motion picture industry.

The Creative Equity Roadmap is intended to serve Justice, Equity, Decolonization, Diversity and Inclusion (JEDDI) work across the motion picture industry in B.C. It is:

    • a starting point, an invitation for collaboration and a contribution to the many important public materials being generated;

    • focused on supporting industry - the creative businesses, organizations and companies, recognizing that employers, labour organizations and industry associations have a particularly important role to play in changing systems;

    • intended as a practical approach, offering a high level framework for understanding the steps required as an organization for advancing the principles of Justice, Equity, Decolonization, Diversity and Inclusion;

    • offers a shared language and method centering on Commitments and People Practices by which B.C.'s motion picture industry may collectively consider and advance the principles of Justice, Equity, Decolonization, Diversity and Inclusion;

    • seeks to amplify the growing network of resources available in B.C. and Canada to support our collective work in this evolving field.

Home 5 CER Blog 5 Addressing Unconscious Bias: Basic Awareness in the Workplace

Addressing Unconscious Bias: Basic Awareness in the Workplace

Creative Equity Roadmap

This online module from ScreenSkills is designed to help you understand what unconscious bias is, how it might manifest itself at work and how to challenge your assumptions to promote greater diversity and inclusion.

People working in the screen industries are in the privileged position of making content that reflects the experiences and shapes the thinking of our audiences. If our unconscious biases go unchecked, we are at risk of only working with people like us and limiting the influence of people from other backgrounds. This impacts on what our audiences experience on screen, and also whether our industry is viewed as an accessible and attractive place to work.

Raising awareness of our unconscious biases helps reduce their impact, however it does not eliminate them. This module explores theory as well as strategies to help tackle its impact at work. Staying alert to our unconscious biases is an ongoing process that might involve refreshing or extending our awareness on a regular basis via continued development opportunities.

In this module we are using the term unconscious bias.  This concept is also referred to as implicit bias or implicit association.?

Access the Module Here