This article focuses on equality, diversity and inclusion in the Irish media industry and internationally. Through sampling tools and measures developed in varying media industries in English language territories, this research used this analysis as the basis of semi-structured interviews with independent production companies and broadcasters in Ireland, to gauge how the media industry can develop equality, diversity and inclusion initiatives. This article identifies four central areas that would encourage further diversity in the Irish media sector: data gathering and monitoring, developing diversity standards, objective setting and incentivization and diverse recruitment for the industry.