Do It For The Culture showcases some of Canada’s leading emerging artists, and brings an array of music industry professionals to Kelowna for a weekend of industry development, networking, and mentorship associated with music of Black origin.
The weekend of September 4 – 6, 2025 will include 3 nights of music, plus a conference day featuring panels and keynotes on topics designed to provide artists with opportunities to build their careers.
Do It For The Culture is a movement that amplifies the voices of underrepresented artists and professionals. Musical acts will reflect an array of genres including hip-hop, R&B, Afrobeat, house, and more.
All shows will take place at Kelowna’s premiere live music venue, The Revelry.
